Never miss the day that matters

Festival and birthday campaigns on autopilot

The Diwali message that goes out on the day beats the one that goes out three days late. aiever ships with the Indian festival calendar built in and fires each campaign on schedule, every year.

  • Indian festival calendar built in — Diwali, Pongal, Eid, Onam, New Year
  • Birthday and anniversary greetings from the customer record
  • Templates you can edit once and reuse every season

What Festival Campaigns does

Pre-built templates

Start from festival copy that already reads well, adjust it to your brand, and keep it for next year.

Birthday and anniversary triggers

The date sits on the customer record, so the greeting fires on the day with an offer attached — the single highest-response message most retailers send.

Scheduled ahead

Queue the whole season in advance. The scheduler dispatches without anyone needing to be at a desk on a public holiday.

Attach an offer

Pair the greeting with a voucher so the goodwill converts instead of just being pleasant.

Setting it up

How it works

  1. 1

    Pick the occasion

    Choose from the festival list or set your own date.

  2. 2

    Edit the template

    Adjust the copy and creative to your brand.

  3. 3

    Choose the audience

    Everyone, or a tier, or a city.

  4. 4

    It fires on the day

    The scheduler handles it, including birthdays that come up every single day of the year.

Festival Campaigns — questions we get

Do birthday messages need to be set up each year?

No. The trigger runs daily against the customer records, so anyone with a birthday today gets the message today, indefinitely.

See it running on your own data

A 30-minute call. We connect a sample of your billing data, run one campaign and show you the report. No slide deck.

Or call +91 97904 03333 — Monday to Saturday, 9:00 to 18:30 IST